Flavor Slider

infinIT Nutrition is the first company to let you adjust the strength of your flavor! Remember, most everything tastes great while sitting on the couch. The real test is how does it taste long into a workout after it gets warm? If it it is not drinkable you will not get the calories and electrolytes needed to perform your best. If you want a stronger flavor simply move the flavor slider to the right. If you do not tolerate much flavor during your workout move it to the left.
The infinIT Flavor blend is sucrose (a fast acting easily absorbed carbohydrate source) and 100% all natural flavors. No artificial colors, flavors or sweeteners are used.Helpful hint: Most athletes is out test protocols did not like as much flavor during a long and strenuous workout. Our research shows that your sense of taste increases as your workout duration increases, and what tastes good at home does not taste that great while working out. Our suggestion is to keep the flavor in the medium-low to medium-high ranges.

Carbohydrate Slider

InfinIT's Carbohydrate blend is a combination of Dextrose and Maltodextrine. Dextrose is a slightly faster burning molecule and is broken down quicker by the body for optimal absorption. The short distance side of the slider has a higher percentage of faster burning Dextrose for quick energy. Maltodextrine tends to be slower burning and therefore more conducive for long distance endurance events. The long distance side of the slider uses primarily Maltodextrine for its endurance qualities. Adjusting the slider will change the percentage of dextrose to maltodextrine. In addition, there are substantive studies that show that multiple carbohydrate sources are more efficient than a singular carbohydrate in sports nutrition products. Both infinIT's Dextrose and Maltodextrine are glucose polymers, with a chain of glucose molecules of short to medium length. It more expensive to produce, and created by taking starch (long chains of glucose molecules) and chemically breaking it by hydrolysis into shorter chains of glucose. Glucose polymers are sized in-between a small glucose molecule (a simple carbohydrate) and a large starch molecule (a complex carbohydrate). Maltodextrin has a much lower osmolality than glucose and fructose and therefore can be mixed in much higher concentrations without any stomach issues. Molecules of maltodextrin are larger than glucose, so drinks with maltodextrin will have a few large particles compared to a drink with glucose. The number of particles determines how much water it will hold. The more molecules of smaller sized glucose in the drink, the more water will be pulled into the intestine than the maltodextrin-based drink. Since maltodextrine based products don't pull as much water into the intestine, it is absorbed faster into the bloodstream.For additional information go to The Triathlete's Ultimate Guide to Carbohydrates in the Library.

Calorie Slider

The calorie slider allows you to adjust the number of calorie per serving in your formulation. The rule of thumb is 2 calories per pound of lean body weight. So to figure out the number of calories you need, just take your total weight, subtract body fat and then multiply by two.

Electrolyte Slider

INFINIT’s exclusive Electrolyte Blend is composed of Sodium chloride, Potassium chloride, Magnesium gluconate and Calcium gluconal. Developed by staff nutritionist Kim Brown MS, RD. this blend of these essential salts gives the athlete everything they need for racing or training. Now there is no need to supplement with salt tablets or have to juggle pills while running or riding your bike. Unlike most other products, infinIT gives you enough electrolyte for you to meet your personal goals. Just set the slider bar to your personal setting and throw the pills away!

Protein Slider

Proteins in Greek translates into "to take first place," a feat many of us in the endurance world would like to accomplish. Scientifically speaking, proteins are large, complex molecules that make up 20% of our body weight in the form of muscle, bone, cartilage, skin, as well as other tissues and body fluids. During digestion, protein is broken down into at least 100 individual chemical building blocks known as amino acids that form a little pool within our liver and are used to build muscle, skin, hair, nails, eyes, hormones, enzymes, antibodies, and nerve chemicals. Inadequate protein intake leads to a dehydrated amino acid pool and consequent breakdown of healthy cells without repair, ultimately leading to elevated injury risk, slowed recovery time, increased feelings of lethargy, and poor athletic performance. Consequently, scientists have been evaluating the effectiveness of protein and amino acid supplementation for improved muscle performance and enhanced muscle recovery in endurance athletes.One of two protein types found in milk, infinIT Nutrition's brand of whey protein contains all the essential amino acids and has a 25% higher BCAA (branch chain amino acids) composition as compared to other protein sources. Because of its quick absorption rate, whey is also well tolerated by athletes.

A recent study conducted at James Madison University by Saunders and colleagues discovered the addition of whey protein (1.8% concentration) to carbohydrate post workout reduced post-exercise creatine phosphokinase (CPK) levels, a common indicator of muscular damage, by 83% (p < .05) as compared to athletes only consuming carbohydrate, which indicates whey protein has a potential ergogenic effect for endurance athletes engaged in intense training.

For additional information go to Protein and Amino Acids in the Library.

Amino Acid Slider

Branch Chained Amino Acids (BCAAs): Branch chained amino acids, which include leucine, isoleucine, and valine, are essential for aerobic metabolism and may have performance enhancing qualities for endurance events lasting greater than 3 hours.

During endurance activity, BCAA levels decrease as they are taken up by skeletal muscle, which triggers the ratio of serum BCAA to tryptophan to skew in favor of tryptophan, an amino acid that increases serotonin formation, ultimately enhancing the perception of fatigue. Furthermore, a decline in BCAA may accelerate breakdown of muscle glycogen, thereby contributing to premature muscle fatigue, otherwise known as "hitting the wall".

Edward Blomstrand, PhD, of Research Laboratories in Stockholm, Sweden discovered that supplementation with three grams of BCAAs helped to maintain adequate BCAA levels, thereby muting the increase in serotonin levels and improving the usage of available fuel and protecting against protein breakdown in 7 highly trained endurance cyclists.Supplementation with 6-8 grams/day of BCAA and glutamine has been shown to decrease protein degradation during ultra-distance triathlon competition, decrease exercise induced muscle damage after prolonged running, and improved performance in 40K cycling time trial performance.

Furthermore, there seems to be an immuno-enhancing effect, helping to reduce the incidence of infection post-event. Endurance athletes should aim at consuming 6-8 grams of glutamine with a pre-exercise meal approximately 1-2 hours before a long training session (ie greater than 2 hours), and supplement with .5-.75 grams/hour during training in addition to a carbohydrate containing energy replacement drink. Furthermore, a dosing of glutamine immediately following long exhaustive exercise will help enhance muscle recovery.

For additional information go to Protein and Amino Acids in the Library.

Caffeine Slider

Caffeine is a stimulant of the central nervous system, which also helps to release free fatty acids from body fat stores into the blood to provide fuel for muscles. There is substantive research that shows that caffeine spares the limited supply of muscle glycogen. It seems to be a performance enhancer, as many athletes after ingesting caffeine feel less fatigue while performing at higher levels of work. The known diuretic effect of caffeine is unlikely to cause significant dehydration in shorter duration races due to the obvious simultaneous hydration protocol. Caution should be used when using Caffeine in long distance endurance events like Ironman distance Triathlon, Ultra-running or Adventure racing.